Instagram is a social media platform that allows users to share photos and videos featuring their life accomplishments or everyday events.
On average, around 1 Billion users around the world are on Instagram each month and over 500 million users are on Instagram every day.
Only 12% (120,000,000) of users are in the United States, which leaves the other 88% (880,000,000) of Instagram users outside the United States. These mass majority of theses users are located in Japan, Indonesia, India, Turkey, Russia and Brazil.
is a Brazilian fitness model, bodybuilder and social media influencer. She began her fitness journey due to being embarrassed of her skinny frame when she was younger teenage years. She was 17 with any knowledge and no fitness trainer available to assist her with her workouts. After a short time, Eva gave up on fitness. She later met her now husband Jardel Barros, who was an athlete. Jardel inspired Eva to get back in the gym and he assisted her with her workout regimen. By age 21 she entered her first competition in Brazil (2005 NABB Lobo Bravo Cup). She got 1st place in the Figure Champion division. Eva Andressa Is now one of the most famous fitness models on social media.
is an American fitness model, published author and motivational speaker. Jenifer is also known as 'Jennifer Nicole Siciliano'. She was born in Rochester, New York and later moved to Tennessee with parents who were Italian immigrants. She has gained weight by the time she was married and continued to gain weight while giving birth to her children. After giving birth to her two children, Jenifer lost 70 pounds and won the "Miss Bikini America" in 1996. She became a fitness guru soon after and started her company 'JNL, Inc' which later was renamed 'JNL, Inc Worldwide'.
is an American fitness model and fitness enthusiasts with a very large social media following. Born on September 15th, 1996 in Denver, Colorado, Sommer was exposed to an active lifestyle since her dad was a competitive bodybuilder. She began an interest in social media in 2013, when she started photos of herself while workout in the gym. This led to a large number of male followers. As the followers and positive comments increased, so did the frequency of her posts to her social media platforms. Soon after, the pictures posted became sexy, featuring more attractive attire. Her large round butt started getting more attention which led to more female followers wanting to immolate her and modeling agencies contacting her for jobs. Sommer began to do lingerie and swimsuit modeling. She is now one of the most popular fitness models on social media.
is an American fitness blogger and coach and the founder of the non-profit organization 'No Excuse Mom Movement' which promotes a healthy lifestyle centered around having a diet and regular exercise regimen. She was born in Sacramento, California and still resides there. She began her fitness modeling career in her teen years competing in fitness and beauty competitions. Maria won the 'Miss Bikini California, Miss Petite Teen International and Miss Philippines USA. After marrying and giving birth to three children, Maria would give free session at a local park for women. As we mentioned earlier Maria Kang founded the non-profit organization 'No Excuse Mom Organization which now has over 300 groups worldwide consisting of over 70,000 people in 25 countries.
is an American fitness model, IFBB Pro Fitness Athlete, personal trainer, WWE Competitor, TV Host and five times Miss Supercross. Dianna was born on February 4th, 1990 in Spokane, Washington. She started her modeling career at the very young age of thirteen. Dianna signed a contract and was featured in a few surf jobs. She did not make her first camera appearance until she was eighteen. Dianna soon became the spokesmodel for Budweiser, Toyo Tires and Monster Energy. She also modeled for "Muscular Development", 'Fitness Hers" and "Fitness RX". She currently lives with her husband in Wildomar, California.
is a social media influencer and fitness model born in the Ukraine. She moved away from her birth home due to her passion to travel and see the world. Growing up she had to deal with extremely cold winters and lack of a lot of common services including internet. In her younger years Julia dreamed of making a better life for herself and becoming a model. Once she saw how hard and unhealthy it was to be model, she became a fitness model. It was the healthier choice.
is a Columbian fitness model and influencer. She had to deal with the backlash of lifting weights where it is not acceptable for women to lift weights and have muscles. For a short time, Anllela tried to be a fashion model, but this quickly reverted back to the gym influence. She wanted to become Columbia's first female fitness model. She is now a fitness icon with more than 11 million Instagram followers.
is an American fitness model and entrepreneur from Tampa, Florida. She was born in December 31st, 1985. She had always been athletic participating as an all-star player of softball and baseball during high school. At the age of 22 Lauren moved on with her life after being kicked out by her family and told never to return. In 2008, she moved to Connecticut and became a registered nurse. This went on for six years before she got back into fitness. In 2012 – 2013 she began to enter Spartan Races and Tough Mudder Adventure Races. This rekindled her interest in fitness. At this time, she was unhappy with her body and became determined to sculp the body she wanted. She started watching workout videos where she learned how to increase her cardio endurance and Olympic lifts. Lauren continued to research fitness and later hired a coach. This led to her competing in 2014. These events changed her life forever.
also known as "Maria Izabel Goulart Dourado" is a Brazilian fashion model born in São Carlos, State of São Paulo, Brazil. She was ridiculed in school for being too skinny. One day at the age of fourteen while shopping with her mother a hairdresser mentioned that Izabel should be a model. Shortly after she the state capital São Paulo and began modeling and moving to France shortly after to pursue her modeling career. After a few years, now seventeen, she returned to Brazil to continue her modeling career. Her Brazilian fashion modeling career was launched by Ney Alves. He is currently the director of Major Models Brazil.
is an American fitness model and bodybuilder from New York City, New York. He began his fitness journey competing in football and other athletics during high school. He soon realized that he needed to put on more muscle to be more effective. Ulisses began a rigorous training regimen to increase his size and strength. During this he realized that he loved working out and he also saw a great increase in the results while playing sports. At the age of nineteen Ulisses Jr decided that he wanted to pursue bodybuilding as a profession.
Here are some good references that you can study. These could be useful in figuring out your own strategy for become a fitness model.
This is not the career for you, if you want to get rich quick, however it is an excellent way to get famous. It takes time to built a following. The bigger your following the more your brand or name is worth. This is why athletes get endorsement deals. The bigger the athlete, the bigger the endorsements. The amount of money you can make depends on how hard you are willing to work. The best way to be successful in this career is to think or something different.
Some female fitness models have built some very lucrative businesses with the help of Instagram. There have been payments ranging from $5000 to $25,000 paid instagram models for a sponsored post. Here is a list of a few Instagram millionaires and their net worth:
is an Australian personal trainer, entrepreneur and published author. She created "Sweat with Kayla" the highest grossing fitness and meal planning app of 2016. Kayla also published a series of fitness e-books titled "Bikini Body Guides". Kayla and her partner Tobi Pearce are reported to worth 46 million dollars.
is an American Youtuber, fitness model and entrepreneur. She has a net worth of 5.65 million dollars.
is an American fashion designer, fitness and bikini model from Albuquerque, New Mexico. Chantel has acquired a very large social media following due to her popularity. Zales was a very athletic child growing up, she participated in football and swimming. She later moved to Phoenix, Arizona. She attended Arizona State University. Soon after graduation, she attained employment handling the detailed coordination of a complex operation involving many people, facilities involved in boxing. Chantel was also featured in commercials for Acura and Pepsi and was a cover model for magazine like Lowrider and Maxim. Zales dabbled in acting also. She was a bikini girl in the movie Piranha and a beauty queen in Middle Men.
is an American Model from Anaheim, California. She has model for companies such as Moskova Underware, K&N Filters, Monster Energy and Armwrestling League. This later helped her to become the ambassador of Shredz. Ana was also featured as a Maxim Instagram Girl of the Week and she was featured in Playboy. Ana Cheri even runs her own gym in Santa Ana, California named ‘Be More Athletics’ and has a fitness clothing line branded (‘Want My Look’).
is a business woman, fitness model, from Maracay, Venezuela, that has made as much as $10,000 in a single Instagram post. She also owns a fitness apparel brand, gym equipment and nutrition company. Michelle grew up poor with her mom and she never knew who her real father was. But this did not stop Michelle from working and becoming one of the most iconic fitness entrepreneurs in fitness history. Michelle Lewin currently live in Miami Beach, Florida with her husband and trainer Jimmy Lewin.
is a model and social media sensation from Scranton, Pennsylvania. She took the internet by storm starting in 2013. Abigail now has more than 8.3 million followers. She charges $1500 for three Snapchat posts, $8500 for a permanent Instagram post and $3500 for an Instagram post that last 48 hours. Abigail Ratchford moved to Los Angeles, California where she now earns approximately $700,000 annually.
is an American fitness model, internet celebrity and fitness coach from Roslyn New, York. She started her fitness career while attending high school. Her interest in posting photos on social media was fueled by the compliments she received from her workout results. Jen worked at a plastic surgeon's office and gym before her interest in working out became serious. She launched her Instagram account in 2012 and now maintains several paid fitness programs to earn money.
is an American model, singer, actress and social media sensation born in San Francisco, California. She acquired her fame modeling for Glam Rock Magazine MMA Strikeforce and Playboy. Laci also was an actress in 'What's in my pocket" and 'Breeyonce Serperhero'. Her personal life helped contribute to her fame. When her relationship with famous pro golfer Tiger Woods. Her social media career began on September 17, 2009 when she posted a video titled 'Laci Kay Somers in Boots and Booty Shorts'.
is a Canadian social media fitness influencer, fitness model, personal trainer and gym instructor. Amanda became an overnight sensation after a famous dancer tagged an Instagram post. Her profile went viral and she became famous. Shortly after her rise to fame, she launched her own website featuring her videos and later selling her calendar. Amanda is currently the fitness ambassador of several fashion and fitness products. She is also the face of the fitness company 'ehplabs'.
is an American Instagram personality and fitness influencer from Arizona. Alexa is also a fitness and fashion blogger and entrepreneur with her online store named 'Wild & Free Project' where she sells hoodies and creative tees. She has also produced a fitness eBook featuring her 30-day meal plan and exercise routines.
The first step to accomplishing this goal is to get an Instagram profile and spend the time to add a back story, a lot of photos, tell what you have to offer and try to think of something different. Think branding, when people remember you and aspire to you, they will follow you. The more original you are, the more success you will be.
Build a website to direct your followers to your products or services. A website is a good way to get your followers away from the competition and allow you to build rapport (A harmonious relationship between a person or a group of people, that consists of having an understanding about each other or having trust or other positive feelings). People follow or do business with people that they like. Use a website as a tool to solidify your relationship with your followers. Remember business is about building relationships.
The key to being a successful Fitness Model is to be and remain in good physical condition. This requires maintaining a clean diet. It also may be a good idea to share your diet tips with your followers to bond with them. Develop a workout plan that is out of the ordinary, but has good physical results. This will make you stand out from other Fitness Enthusiasts. Remember there are thousands, if not tens of thousands of people trying to become Fitness Models.
Like we said earlier, people have been exercising many different ways for years. So, exercise is not something new. Creating a custom workout program that appeals to a certain demographic or develop a program that helps people solve a common problem will make your brand have a stronger following. Examples of people who have accomplished this are Richard Simmons, Jillian Michaels, Kiana Tom, Lou Ferrigno, Denise Austin and Billy Blanks.
When creating a custom fitness plan, you should focus on a specific body part or complete body workout. Some fitness models have built fitness empires based on glute workouts for women or chest and arm workouts for men. The best way to get a following is to complete workout trials with actual followers or other candidates and post the results of your trials on your website and social media platforms. This will build credibility with followers and generate a buzz.